Liberty residential complex

Liberty

We were contacted by the developer Yana “Bud”, who built a premium residential complex in Truskavets, a resort town in Ukraine. A special feature of the project is that the company offers to develop individual planning for each individual buyer, taking into account all wishes and needs.

Tasks of inseed.marketing:

The main request was to increase the number of apartment sales in the “Liberty” residential complex, along with the processing and qualification of leads.

To implement the task, we:

  • developed a convenient landing page to represent all benefits of the project;
  • set up Google Analytics and Call tracking to track website events, conversions, and leads by phone;
  • hired and set up the contact center manager;
  • set up the CRM system for client management;
  • launched targeted advertising on Facebook and Instagram as well as Google Search Campaign;
  • designed communication materials for local OOH campaign;
  • developed Content Policy and Tone of Voice for brand communication on Social Media;
  • took over SMM: created content for social networks, posted and moderated pages.

Results:

During the period of the campaign, we’ve already attracted 167 leads, achieved a conversion cost of $12.92 (CPA), and reached a conversion rate of 2% (CR). Currently, we are still working on the campaign, so we will share the final results of our cooperation soon!

Do you have a similar project? Contact us, and we will help.